Consumer involvement in services processes

Consumer involvement can impact the decision-making process for businesses or product manufacturing. … These type of decisions are considered habitual decisions and are products or services that … The research adopts the Laurent and Kapferer (1985) Consumer Involvement Profile (CIP) in an attempt to replicate the antecedents of involvement in service products. The paper addresses … Read more

Consumer brands recruitment process outsourcing services

Outsource your recruitment challenges to AMS and your business can be at the leading edge of talent acquisition, no matter where it is today. We call this … Recruitment process outsourcing, or just RPO, has been on the rise during the past decade. Many recruiters and agencies are offering RPO services, and many companies are … Read more