Consumer behavior in service

There are several information sources about consumer buyer behaviour when it comes to the purchase of a physical product, but the unique characteristics of service

There are many aspects which are involved in consumer behavior in the time of service. They are, search behavior, experience cues, service gaps, credibility. So in these ways the consumer

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Consumer Behavior in Services. Accounting procedures may baffle you, and legal statutes may daze you, but if you’re like many small-business owners, the one facet of your …

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